Digital Campaign Manager

Ontario, CanadaFull time2-3 YearsAs per Industry standards

About the role

About the Role We are looking for an organized and proactive Digital Campaign Manager to manage and coordinate digital campaigns supporting our portfolio of B2B industry events. Our core business is our own conferences, summits, awards, networking events and other industry-specific events, delivered in in-person, virtual and hybrid formats. We also manage events and campaigns for external clients. The role will oversee campaign planning, coordination, administration and execution, working closely with event, marketing, sales, content and operations teams. Key Responsibilities •⁠ ⁠Plan and manage digital campaigns supporting company-owned and client events. •⁠ ⁠Maintain campaign calendars, timelines, task lists and deliverables. •⁠ ⁠Coordinate campaigns across email, website, social media and other relevant channels. •⁠ ⁠Manage and update event information, promotional content and registration details. •⁠ ⁠Administer event campaigns through the company’s own event platform and platforms such as Eventbrite. •⁠ ⁠Coordinate with internal teams to ensure content, creative materials and approvals are available on time. •⁠ ⁠Monitor registrations and campaign activity and provide regular updates to management. •⁠ ⁠Coordinate with speakers, sponsors, clients and other stakeholders where required. •⁠ ⁠Manage campaign requirements and deliverables for client events. •⁠ ⁠Identify issues, follow up on outstanding activities and ensure deadlines are met. •⁠ ⁠Prepare basic campaign and event performance reports. •⁠ ⁠Maintain campaign documentation, trackers and processes. •⁠ ⁠Support post-event reporting and identify opportunities to improve future campaigns.

What we're looking for

Skills & Experience •⁠ ⁠Minimum 2-3 years of experience in digital marketing, campaign management, event marketing, event operations or project coordination. •⁠ ⁠Experience in B2B events or conference marketing is an advantage. •⁠ ⁠Strong organizational, coordination and follow-up skills. •⁠ ⁠Excellent communication and stakeholder-management abilities. •⁠ ⁠Ability to manage multiple campaigns and deadlines simultaneously. •⁠ ⁠Good attention to detail and a strong sense of ownership. •⁠ ⁠Comfortable using digital platforms, spreadsheets, email marketing tools and event registration systems. •⁠ ⁠Experience with Eventbrite or similar platforms is an advantage. Technical Requirements This is primarily a management, coordination and administration role, not a software development or IT role. The candidate should be comfortable working with digital platforms and coordinating with technical teams when required, but coding, software development, database management or advanced technical skills are not required. Key Focus Plan → Coordinate → Execute → Monitor → Follow Up → Report The successful candidate will ensure that digital campaigns supporting our events are well organized, delivered on time and effectively support event registrations, engagement and overall event success.